People love working with and buying from businesses that care. I’m not telling you something that you don’t already know. And you’re probably one of those people as well. Otherwise, you probably wouldn’t be reading this right now. It’s...
Unlike so many other industries, there is a need for video marketing in healthcare. It’s everywhere you look and for good reason. Videos are easy to consume and most importantly — when done well — they create trust and so much more. And there are...
There are so many benefits to being young. You don’t need me to list them off for you. But there is one place youth apparently isn’t valued — in banking. The founders of Joe Chocolate figured that out quickly when they started their business. But as...
A patient testimonial video makes for incredible content creation. When created properly, they should include high quality visuals and audio, and impactful storytelling. And in the patient success story of Chester Kitt and Kerecis, the video also includes a very...
I recently attended a National Home Builders Association Shop talk about breaking through barriers with powerful storytelling. The featured guest was John Palumbo, a businessman, author and speaker who writes and lectures internationally about sales psychology and...