by Tim Lewis
You’ve planned your video. You’ve captured the footage. Now it’s time to put it all together. There are plenty of video editing tips that can teach you how to make a cut, add a transition, adjust your audio or use a particular editing program. That’s not what this is...
by Tim Lewis
You’ve figured out who you’re trying to reach. You’ve found an idea worth making. You’ve made a plan for what you need to capture. Now it’s time to hit record. The good news is you don’t need to be a professional videographer or own professional video equipment to...
by Tim Lewis
You’ve figured out who you’re trying to reach. You have an idea for your video. Now you’re ready to shoot. Almost. Before you hit record, spend a little time thinking about what you actually need to capture. You don’t need a complicated video...
by Tim Lewis
You know you want to create more video content for your business or organization. There’s just one problem: What should you actually make? Search for how to come up with video ideas, and you’ll find no shortage of lists offering dozens of things you could capture. But...
by Tim Lewis
Creating video content for your business or organization often starts with a simple question: What should we make? But before you decide what to shoot, what story to tell, or what to post on social media, you need to understand what you’re trying to accomplish....