by Tim Lewis
Creating video content for your business or organization often starts with a simple question: What should we make? But before you decide what to shoot, what story to tell, or what to post on social media, you need to understand what you’re trying to accomplish....
by Tim Lewis
Creating video content for your business or organization has never been easier. You have a high-quality camera in your pocket, editing tools at your fingertips and plenty of places to share what you create. Making a video is the easy part. Making a video that connects...
by Tim Lewis
Here is a simple piece of advice to make your social media videos better: stop saying “Hey, everyone.” I can’t tell you how many times I hear this when I’m scrolling through Instagram, Facebook, TikTok, or any other social media platform....
by Tim Lewis
If you’re jumping into the world of video production for your company or organization, you don’t need to spend thousands of dollars on new camera equipment and lenses right out of the gate. Instead, you can start by using a GoPro. Sure, most people equate...
by Tim Lewis
You don’t have long to give someone a reason to keep watching. Whether your video is 30 seconds or five minutes, those opening moments matter. I learned that lesson long before I started producing videos for businesses and organizations. In college, my broadcast...
