Video Production 101: Make a Quick Impression

Video Production 101: Make a Quick Impression

You don’t have long to give someone a reason to keep watching. Whether your video is 30 seconds or five minutes, those opening moments matter. I learned that lesson long before I started producing videos for businesses and organizations. In college, my broadcast...
Video Production 101: How Long Should My Video Be?

Video Production 101: How Long Should My Video Be?

How long should your video be? It’s one of the most common questions we hear from clients, and unfortunately, there’s no magic number. The right video length depends on what you’re trying to accomplish, who you’re trying to reach, where the...