We have a fillable form on the contact page for our website. You tell us what you need and we make it happen. The ‘what you need’ part is shifting. It started a few years ago, but the shift is becoming more and more present. The demand was originally longer form videos with a focus on storytelling (and still is for some), but the demand is now short-form social media videos.
Like, 80 percent of the forms that are submitted to us want video content for social media. And it totally make sense. That’s where the eyeballs are. Audiences are consuming social media videos at an unbelievable rate. That’s because 1) they’re easy and consume and share, and 2) social media platforms are putting videos in front of us. The longer you’re on the platform consuming video content, the more they can charge advertisers, and the more money they make. As long as users are watching, social media platforms are going to keep serving up the meatiest bone to audiences.
The good news is: our Seattle video production and content creation company is here to help. In fact, we have two different ways of creating short-form social media videos, and both end up with professional video content that’s going to impact your audience.
Let’s take a quick look at how we create social media videos at Moarly Creative:
Professional Gear | Short-Form Social Media Videos
The first way we create social media content is bring our best gear and years of experience to the table. We shoot with our professional cinematic cameras and lenses, using high-quality audio equipment. When it’s needed, we fly a drone and use gimbals to keep your videos stable and perfect. If you want to stand out from the crowd on social media, this is certainly the way to do.
Take this short-form social media video for example. We created this content in partnership with the Seattle Southside Chamber of Commerce. This is the horizontal 16:9 version, but as we always do for social media content, we also created a vertical 9:16 version.
iPhone | Short-Form Social Media Videos
A more budget friendly option is creating short-form social media videos with an iPhone. You might be thinking, “I can do that on my own!” And that’s true — you are more than capable of creating social media videos with your iPhone. But why not let someone else do it for you? And not just anyone; a professional video production and content creation company with years of experience.
We maximize our iPhone settings to capture the best quality video, use professional microphones for clean audio, and an iPhone gimbal for stabilization. Admittedly, when shot correctly, iPhone videos are pretty darn impressive and equally as impactful as content captured with cinematic cameras and lenses.
This video we created with Strickland Motor Co. was shot solely on an iPhone. We delivered horizontal 16:9 and vertical 9:16 versions (watch the vertical version) of the social media videos.
It’s no surprise short-form social media videos created with an iPhone can leave a mark. That’s how a ton of social media content is created, especially on Instagram and TikTok. The short-form video we created with Strickland Motor Co. is no exception. Our Instagram video was watched over 124,000 times and liked by nearly 1,000 users. iPhone content can be powerful for your company, brand, or non-profit.
How We Keep This Affordable For You
You want video content. And I’m guessing more than just a post or two. And obviously video production and content creation cost money. So how do you get the most content for the least amount of money? The answer: planning. One of the biggest costs for any production is shoot days. To help keep the number of shoot days down, we simply plan ahead. What content is your audience craving? What are important topics for you? How do we best capture it all? We create a checklist and then smash it out on our shoot day. And then we use every second of what we captured to make short-form video content for you.
That allows us to come in once a month, once a quarter, every six months, or whatever you want. And each time we come in, you get numerous pieces of video content for social media. We can do any length video in any aspect ratio to serve on any platform you want. The social media world is your oyster.
Okay! Let’s Do This!
Let us know when you’re ready to up your short-form social media content. You can fill out our contact form or simply You can call, text, email — whatever is easiest for you. And be sure to follow us on Instagram, Facebook, LinkedIn, YouTube and Vimeo to see more of our video creations. We’re ready to up your online presence!